Google Extends Video AdSense Service
Paid Content posts an interesting wrap up of a report on Google's extension into video advertising through their AdSense program.
The article talks about how Google Video will incorporate - or allow the incorporation of - advertising in Google video presented content. This can allow Google to place video ads on websites that relate to the videos shown. It's worth watching as the biggest player in the online world starts to incorporate television style advertising on websites within their networks.
AdSymetrix tools will be useful in figuring out just how effective these ads are for the businesses that choose them.
Labels: future ad tech, video adsense
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