Our First Logo (draft)

A few days passed. The wheels were turning. Biego's designer, Molly, was working to bring our brand to life. Or at least find us a logo that fit.

The first logo brought out the professional side:

The second did as well,

The third was a bit more playful, and brought in the concept that we would bring all your touchpoints together


And the fourth , showed that story by separating the mark into three distinct portions.We went back to Biego and told them that we liked the way that the mark sat behind the logo, and that we liked the three segments. We asked them to develop more along the lines of this design, but a bit less like a German luxury car company.