Saturday, March 24, 2007

Your Pockets as the New Billboards

Marketers Have Eyes on the 'Third Screen'
from news.com
and new york times

Forget television, print, outdoor. The new thing in advertising is your pocket. Or more specifically, the phone you keep in your pocket.

New studies are showing that the untapped potential of your pocket is getting noticed. Ads targeted via mobile phones, along with ads in video games are the near to becoming the destination of choice for a very specific type of advertiser.

The value of these ads, despite the fresh spotlight they're receiving, has yet to be determined. If only everyone would use AdSymetrix. That way any ad, any where would be easily tracked and monitored and more importantly valued.

Before you choose to advertise with any thing (new or otherwise) check out AdSymetrix. Signup is Free

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