Advertising That Glows in the Dark

How do you get anyone to care about realtor advertising? Some Remax folks in Atlanta think that the best way to get people interested in their services is to make their ads glow in the dark.

Hi-Tech ads, (or pranks) may seem like a good idea, but the trick isn't just to get someone to see your ad, it's to get them to act on it.

Knowing how people react to your advertising is the most important part of succeeding in advertising. AdSymetrix has been created to help you understand how people react, so that you can make your advertising dollar work for you, and not just generate press releases