Google Buys Adscape

Google Buys Adscape
from san jose mercury news

Google just wants to give you the opportunity to touch everyone, anywhere. Their announced purchase of Adscape allows them to place advertisements inside video games. In a connected world, the ability to place ads based on both the game and the gamer.

Whether that type of ad works is, as always, up in the air. But that's why AdSymetrix is around.

AdSymetrix helps advertisers learn the value of their placements. And signup is free.