Monday, June 11, 2007

Always Be Closing

Sure, it's axiomatic when talking about marketing your business to reflect upon the wisdom of Glengary GlenRoss, but there's a reason.

The idea that every moment of every day you need to continue to promote your business - that you "always be closing" - is central to creating the kinds of connections that translate casual encounters into business opportunities.

On this blog, we've been focusing on howAdSymetrix is a simple and easy way to understand who's looking at your ads and where, but we haven't mentioned how you can also track referrals.

AdSymetrix also lets you track the people who just happen to stop in, or talk to you at the game, or find out about your business through friends. Using AdSymetrix you can track their contacts with your company within our application. You can track who's contacting you through your business cards, or casual conversation or even through your email signatures.

Our goal is to give you the information you need to make better use of your promotional time and money. AdSymetrix gives you the knowledge you need to better understand how people find you, and how you convert them into customers. And the winner of that game gets a whole lot more than a new set of steak knives.

Give AdSymetrix a try. Click and Email tracking is free .

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